Building Live at Hult

“She demonstrated how the platform works and showed how AI can help turn ideas into real products in a matter of minutes.”

The Hult Tech Society organised a Lovable workshop at Hult International Business School in London. Our founder Eleni led the session, walking participants through the tool before handing the building over to them.

What followed was a hands-on challenge. Participants built their own product ideas, some working individually, others forming teams, before pitching their solutions at the end of the session.

What the Workshop Produced

The session moved from demonstration to participation quickly. Once the cohort understood how Lovable worked in practice, they took over.

Business school students are not typically described as builders. That assumption did not survive the afternoon. The range of ideas that came out of the challenge, developed and pitched within the session itself, reflected the kind of thinking that emerges when the barrier to building drops low enough for people to focus on the idea rather than the technical execution.

The Hult Tech Society noted the creativity, collaboration, and entrepreneurial energy on display. Those are not incidental observations. They are what happens when people who think clearly about problems are given the tools to act on them.

What This Format Does

A workshop that ends with a pitch is different from one that ends with a demonstration. When participants know they will present what they have built, the quality of thinking that goes into the build changes.

That is the format we bring to academic settings. Not a lecture about what AI can do. A session where people find out for themselves.

Why It Matters

Business schools are full of people with sharp analytical minds and strong opinions about problems worth solving. What has historically been missing is access to the tools required to build a solution without a technical background.

That gap is closing. And sessions like the one at Hult are a direct demonstration of what happens when it does.